Men's Underwear - Oroton

Oroton brings European style to their ultra chic men's underwear collections which are always very fashionable and very sophisticated. Briefs, trunks and g strings in luxurious and exquisite European fabrics are very Milan or Ibiza so if you're looking for underwear that feels amazing and looks sleek and indulgent, look no further. If you're a discerning connoisseur of fine fabrics and fashion-forward style, Oroton's timeless collection will have something for you.

Oroton - Loads of Gold!

ORO means "Gold" in Latin and when Oroton was first established as a luxury fabric importer in Sydney, Australia in 1938, the word 'TON' was added to ORO to imply a 'ton of gold' or a 'ton of fortune'.

Whichever way you look at it, the name, Oroton, lives up to its moniker with great attention to detail in every luxe piece. Oroton, the brand, has always strived to create innovative fashion designs with a focus on a relaxed and classic style that is very European but also incredibly contemporary. The long and rich fashion credentials of this label are easy to see with each new men's underwear collection.

Soft, silky, sleek

With their heritage and expertise in the textile industry it's no surprise that Oroton sources amazing fabrics time and time again. The Ibiza range of briefs and g strings is 100% pure silk with a soft knitted fabric enclosed waistband for the ultimate luxury underwear.

Oroton also uses soft modal cottons, encloses waistbands on some styles for extra comfort and offers simple chic and subtle Oroton branding on their briefs, trunks and g strings in a wide array of designs.

Renowned for their attention to detail and commitment to designing quality men's underwear, Oroton is definitely a brand that's all about the look and the lifestyle - pure gold!